Over the last decade marketing methodologies have changed. Print is dying and radio is all but dead. And with their passing a paradigm shift has occurred. Enter Facebook. With it’s emergence everything changed. The iconic rolodex found on every executive’s desk evolved from a desktop staple, limited by it’s index card capacity, to a limitless online frontier.
Through utilizing an active Social Media presence, companies have found an easier, more cost-efficient method of reaching more customers and developing distinct marketing identities. Through building more personalized client relationships, companies are enabled to answer inquiries and communicate directly with their customers. In addition, Social Media presence also enables a firm to inform connected users about new products or services in an effective and efficient manner. Dividend Marketing has an experienced team of Social Media experts that can achieve all the benefits of social networking described above -and more.
When companies began to recognize the increase in social media interactions, they adapted. Corporations began to harness the capabilities once used socially and instead utilized them as platforms to expose their brands. They found a far more effective method to reach a target audience and by doing so increased their clientele exponentially. What originated as an entertaining online activity has taken the world by storm. Today there are thousands of websites and applications that facilitate communication and the list is growing. Websites such as Facebook, Twitter, LinkedIn, Google+, etc. all have brand- loyal users of key marketplace demographics. Literally, billions of people now use them globally. Their daily interactions shape the online marketplace. The art of marketing has grown from a handcuffed service limited by a client’s advertising budget to a worldwide theater for innovation. The branding potential these platforms provide has grown to play a vital role in almost every modern business venture, and no one knows how to implement your company’s voice better than Dividend Marketing.
Company websites require proper management of their social media to increase traffic and clarify their voice. Our team has the experience needed to handle your online public relations. These tasks require constant attention and careful maneuvering. The Dividend Marketing Social Media staff will manage the complex and incredibly important aspects of utilizing a social media presence. Our objective is to form dynamic relationships that nurture sales. We have the creativity needed for quality content and the foresight to implement it correctly. Our past clients have consistently achieved their metric-driven goals and a brief glance at their bank ledgers prove it.
By promoting deals, special offers and new products, our management delivers the ROI you’re looking for. The Dividend Marketing social media management style is designed to work hand- in- hand with the company’s website. Our objective is to use Social Media accounts to drive traffic towards your digital real estate and increase visibility, leading to a better search engine ranking. As social media becomes more and more prevalent, its role in SEO increases. Google uses Twitter to discover new content for their result pages and back-links (an essential part of improving page visibility) are formed through “Share” and “Like” buttons. Quality content delivered through these networks leads to higher rankings..
Social Media Management is a complex aspect of a business’ growth strategy. The Dividend Marketing team knows how to transform any company’s Social Media presence into a marketing tool and properly manage the content fed to its subscribers. Our key differentiator to improving sales through Social Media is unique in that we create an authentic, interactive profile that entices subscribers through building trust. The marketplace within Social Media has seen massive growth within the last decade, which is why an ever- growing number of successful companies have realized the financial benefits of hiring a seasoned Social Media management team.